Endless Vine owner dies

Eric Simonyan, who ran his family's The Endless Vine liquor store and wine bar in Franklin Lakes, died Thursday.

My colleague, Jay Levin, wrote his obituary:

By JAY LEVIN

Staff Writer

Eric Simonyan, who channeled his appreciation of fine wine into stewardship of The Endless Vine, a wine retailer and bar in Franklin Lakes, died Thursday.

He was 39 and lived in Franklin Lakes.

Mr. Simonyan, a graduate of Ramapo High School and a former ski instructor, got to know people in the wine industry while he was living out West. In 1997, his family opened the Endless Vine next to the Market Basket gourmet retailer on Franklin Lakes Road, and Mr. Simonyan became president of the business.

“Wine is a sacred beverage, but it is a beverage and that’s the philosophy,” he said in 1999, when The Record profiled the business. “It’s not here to confuse or intimidate people; it’s here to be enjoyed.”

Mr. Simonyan was a natural in steering people to the right vintage, said his mother, Aline.

“He had the nose,” she added.

Outside of wine, Mr. Simonyan’s passions included his Rhodesian ridgebacks Bumba and Remy, his collection of crystals, and the Grateful Dead and Rolling Stones. Mr. Simonyan was an avid traveler and filled his store with photographs from his journeys.

Survivors include his parents, Aline and Karabet Simonyan; his fiancée, Deena Rinerson; and his sister, Laura Simonyan Rensel.

The funeral was Monday at St. Leon Armenian Church in Fair Lawn, under the direction of Vander Plaat Colonial Home in Fair Lawn.

Comments

[limabean]

such a tragedy when the loss is for someone so, so young. Does anyone know what happened to him? Our prayers are with family and friends.

[shannon]

such a tragedy. does anyone know how he passed away?

[Sunshine Daydream]

I heard it was an accidental overdose of prescription medications. RIP, Simonyan. In school, you were a decent human being who always appeared cool but had a really big heart and was kind and helpful to all. I was hoping to run into you during the Further Tour and regret that I never made the time to come into your store when you were alive and I was back in Jersey for visits. Seeing his "Blues for Allah" jacket displayed as part of his art at the Endless Vine would immediately transport me back to RRHS and the 600 wing. My only hope is that Chris and Kevin were waiting at the gate to welcome him to heaven and that the three of them welcomed Mike Nasser, who also passed away at 39 due to the kynd bud of the '00s - prescription drugs. Sad but true. They are all missed dearly. I can't believe Eric died a year ago. Both Eric and Mike deserved to make it to at least 40.

[MM]

I hear he was a drug addict.

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